What does 2010 promise for new ways to share your stories and how do you make the most of that, starting now?

Contributing to this lively debate with the conference audience were Alison Benjamin, (Society Editor of the Guardian), Chris Condron (Head of Digital Strategy, Press Association), Robin Elias (Managing Editor, ITV News) and Dean Russell (Head of Digital Marketing, Precedent).

Watch our video of the debate to get an invaluable insight into social media and the democratisation of technology, into building a network and giving your story broader, national appeal, and the dawn of 'citizen journalism'. And remember, the future might be mobile, but don't write off the written word! Want an overview of the debate? Here are five bite-size tips to get you on track:

• Social media can help you build a network, community, conversation and relationships but get started before you want something – put in to the network before you take out
• Be yourself
• Remember, anything you publish is to be considered public, it's not just a two-way conversation
• Look for human interest stories with relevance and topicality
• Every journalist looks for a scoop – build a relationship and give them an exclusive

Here, panelist Robin Elias offers advice on how to pitch to mainstream media:

Need tips on getting started in social media? Chris Condron offers his expert advice:

Alison Benjamin offers tips on making your story newsworthy:

Dean Russell talks about getting your work out there in the digital age: