Get an idea of different formats and styles by downloading some. You'll get a sense of what works and most crucially, what doesnít.
Think about your message
What do you want people to feel after listening to your podcast? More importantly, what do you want them to do after? Establish your motives and use that as the basis of your podcasting strategy.
Engage your colleagues
Gather your colleagues together to form a focus group. Let people know what you are doing and encourage them to offer ideas.
Compile your listener profile
Brainstorm some 'typical' listener profiles with your team and think about how best to grab their attention.
Consider story content
Go to your service users and tell them that this is their opportunity to be heard. A story told in their own way and using their own words will stand out a mile.
Tips for top podcasts
Director at Sounddelivery